Step 1: The art and science of effective cold email subject lines There are many example of companies raising money, building important relationships, or initiating sales conversations that close deals of all sizes-but for now, let's get into the practical how-to aspects. I would love to tell you more about us if of interest, especially given your recent public discussions about this topic. I am currently fundraising from people who care about the problem of online misinformation, want to reduce mistrust in the media, and change the way we consume online content. We are a team of three NLP researchers and scientists with 30-plus published and cited papers within natural language processing, question answering, and information extraction. I am the founder of a Google-backed startup called Factmata that uses artificial intelligence to perform automated fact checking and referencing. At the time, he didn't even have a product yet.Īpologies for my cold message. Take the example of Dhruv Ghulati, a startup founder, who sent a cold email to Mark Cuban and landed an immediate $250,000 investment (plus an additional $250,000 later on).
But good, targeted, relevant cold emails can be a great way of initiating business conversations. We've all seen examples of terrible cold emails-they're annoying, and often do more harm than good for the company sending them.
But before we dive in, let's address a question that often comes up: Is sending cold emails still an effective way to drum up business?
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